Meet Your Massachusetts Small Business Web Designer
Your Partner for Custom Squarespace & WordPress Websites in Central Massachusetts
Hi, I'm Julianna, a Squarespace Circle member and dedicated Squarespace and WordPress web designer serving small businesses throughout Central Massachusetts and beyond. I understand that as a small business owner, your website isn't just a digital brochure; it's your hardest-working employee. Whether you need a brand-new Squarespace website, a WordPress redesign, or a complete brand refresh, I create conversion-focused websites that attract customers, build trust, and drive real business growth.
Ready to Transform Your Online Presence?
Affordable Website Design Built for Massachusetts Small Business Success
When you work with Studio 3 Elm, you're not just getting a beautiful website; you're getting a strategic digital partner who understands the unique challenges facing small and family-owned businesses in Massachusetts. I specialize in creating custom Squarespace and WordPress websites that combine effective SEO strategies, intuitive user experience design, and mobile-responsive layouts that convert visitors into customers.
What Makes Studio 3 Elm Different:
Squarespace & WordPress Expertise
As a certified Squarespace Circle member with specialized training from Square Secrets and Square Secrets Business, I bring technical expertise and creative vision to every project. Whether you prefer Squarespace's ease-of-use or WordPress's flexibility, I'll recommend the best platform for your business goals and budget.
Local Understanding, Personalized Service
Based in Northbridge, MA, I have deep roots in Central Massachusetts and understand the local business landscape. From Worcester to Grafton, Millbury to Uxbridge, I'm familiar with the communities you serve and know how to position your business to stand out online.
SEO-Driven Design
Every website I create is built with search engine optimization in mind. I implement proven SEO strategies that help your business rank higher in Google searches, making it easier for Central Massachusetts customers to find you when they need your services.
Conversion-Focused Approach
A pretty website that doesn't convert visitors is a missed opportunity. I design every element, from your homepage layout to your call-to-action buttons, with one goal: turning website visitors into paying customers.
Supporting Small Businesses & Community-Focused Brands Across Massachusetts
As a woman-owned small business based in Central Massachusetts, I have a deep appreciation for local businesses and their vital role in our communities. I'm passionate about partnering with small and family-owned businesses throughout Massachusetts, particularly those making positive impacts through wholesome products, essential services, and meaningful community engagement.
Whether you're a local retail shop in Worcester, a service provider in the Metrowest area, a restaurant in Southbridge, a wellness practitioner in Grafton, or a professional service in Northbridge, I want to hear your story and understand what makes your business unique. My mission is to create a digital presence that authentically represents your brand and connects you with the customers who need what you offer.
Industries I Love Working With:
Health & Wellness Professionals
Retail & E-commerce Shops
Restaurants & Food Services
Professional Services (Coaches, Consultants, Therapists)
Creative Businesses & Artists
Nonprofit Organizations
Tell me about your business and let's create something amazing together!
From Community Service to Web Design: My Journey to Studio 3 Elm
My path to becoming a Massachusetts web designer has been anything but traditional, and I wouldn't have it any other way. While earning my BS in Health Sciences with a concentration in Nutrition from Ithaca College, I spent time doing community-focused work in Tompkins County, NY. I coordinated Summer Meal Programs for children and raised awareness about childhood hunger; work that ignited my passion for serving communities and supporting organizations that make a difference.
When I became a mom to two energetic, adventurous boys, I knew I needed a career that offered flexibility without sacrificing my professional ambitions. That's when I discovered web design. What started as a way to balance motherhood and career quickly became a new favorite obsession. I threw myself into learning everything about creating effective websites; taking specialized courses, earning certifications, and being accepted as a Squarespace Circle member.
Today, I combine my background in community service with my expertise in web design to help small businesses thrive online. I help business owners access professional, affordable website design services that are too often only available to companies with big budgets.
Credentials & Training
I'm committed to staying at the forefront of web design best practices and platform capabilities. My professional training includes:
Squarespace Circle Member - Official recognition program for experienced Squarespace designers
Square Secrets Graduate - Comprehensive Squarespace design training program
Square Secrets Business Graduate - Advanced business and client management training
Continuous Education - Ongoing learning in SEO, UX design, accessibility standards, and conversion optimization
This combination of formal training and real-world experience means you get a web designer who not only knows how to build beautiful websites but also understands how to create sites that achieve your specific business goals.
Working with Studio 3 Elm means you'll never feel lost in the process. I take a collaborative, transparent approach to every project, ensuring you understand each step and feel confident in every decision. From our initial discovery call to your website launch and beyond, I'm here to guide you, answer questions, and make the technical aspects of web design simple and stress-free.
A Collaborative Website Design Process Tailored to Your Needs
My Design Philosophy:
Listen First Every business is unique. Before I design a single page, I take time to understand your business goals, target audience, brand personality, and what success looks like for you.
Strategic Design I don't just make websites that look good; I create strategic digital experiences that guide visitors toward taking action, whether that's filling out a contact form, making a purchase, or calling your business.
Clear Communication You'll never wonder what's happening with your project. I provide regular updates, explain technical concepts in plain language, and welcome your feedback throughout the process.
Long-Term Partnership Your website launch isn't the end of our relationship; it's the beginning. I offer ongoing support, maintenance, and optimization services to ensure your website continues performing as your business grows.
Learn About My Website Design Process
Ready to Create a Website That Works as Hard as You Do?
If you're a Massachusetts small business owner ready to invest in a professional website that attracts customers and grows your business, I'd love to work with you. Whether you need a simple Squarespace site to get your business online or a comprehensive WordPress website with e-commerce capabilities, I'll create a solution tailored to your budget and goals.
Let's schedule a free consultation to discuss your vision, answer your questions, and explore how Studio 3 Elm can help you build a powerful online presence that sets your business apart in Central Massachusetts and beyond.